Pink eyeshadow definitely tickles me pink. The most feminine of colors is having a moment, with pink eye makeup looks really astounding on Instagram, Youtube, and of course, the runways! A delicate flush of pink eyeshadow was a hit on the spring runways of Armani and Brandon Maxwell, while neon pink made a splash at the Chromat and Iceberg fall runways. Whether you’re aiming for something a little more romantic or you’d like the drama of a neon, keep reading!

Pretty Pink Eyeshadow Colors: Pink Eye Makeup Tips

In this article, we’ve collected the 21 best pink eyeshadows, spanning all formulas, finishes, and undertones. Choose your one favorite, or embrace the variety and collect a few! We also give some tips on how to choose the best pink eyeshadows for your skin tone and eye color, and even give you some key tips to wearing the most gorgeous pink eye makeup looks.

Pink Eyeshadow Makeup Guide: Contents

21 Best Pink Eyeshadows to Get ASAP

From delicate pastel pink to bright neons, here you have the best pink eyeshadows you can easily wear in real life!

1. Laura Mercier Caviar Stick Eye Shadow in Magnetic Pink

Getting a metallic, pinky sheen over the lid doesn’t get any easier than this! This cream eyeshadow comes in the form of a stick, for an easy and clean application. The color payoff is quite high and opaque, and the formula is creamy, soft and easy to blend. Once the color sets, however, it won’t crease or smudge at all. Magnetic Pink, in particular, is a pale pink eyeshadow that leans a little towards cool with a gorgeous metallic finish. Get it at Sephora!

Best Pink Eyeshadow Colors: Laura Mercier Caviar Stick Eye Shadow in Magnetic Pink

2. MAC Cosmetics Eyeshadow in Pink Venus

MAC eyeshadows are known for their buttery texture and excellent pigmentation, so a lot of their pinks deserve the title of ‘best pink eyeshadow.’ Pink Venus, in particular, is a darling color. It is a neutral pink, kind of like a lightened raspberry tone, with a lustrous finish and some tiny silver glitter pieces embedded in it. It is super easy to work with, as it has a middle-of-the-road, buildable opacity perfect for eyeshadow newbies or fans of diffused makeup looks. It is available at Nordstrom.

Best Pink Eyeshadow Colors: MAC Cosmetics Eyeshadow in Pink Venus

3. Stila Glitter & Glow Liquid Eye Shadow in Sunset Cove

You cannot go wrong with a liquid eyeshadow from Stila, and Sunset Cove is particularly gorgeous. We like this unique pink eyeshadow as a topper over other shadows, especially, because it’s not fully opaque but it imparts the most incredible duo-chrome shine. In some lights it looks like a metallic pink, but then it shifts to a super reflective cool lavender tone. Once applied it really stays in place, even for those with oily eyelids. Find it at Sephora!

Best Pink Eyeshadow Colors: Stila Glitter & Glow Liquid Eye Shadow in Sunset Cove

4. NARS Hardwired Eyeshadow in Earthshine

This is a beautiful cool pink eyeshadow with a metallic finish and some rosy sparkles embedded in it. It registers as slightly lavender in some lights, so it is perfect for cooler eye makeup looks that also involve blues and purples. This is one of the best pink eyeshadows because of its lovely texture, excellent pigmentation, and long-lasting nature. Order it online from Net-a-Porter!

Best Pink Eyeshadow Colors: NARS Hardwired Eyeshadow in Earthshine

5. Urban Decay Moondust Eyeshadow in Glitter Rock

This is probably the shiniest shadow on this list so far! The pigments in this eyeshadow single have been milled as finely as possible, making it the best pink eyeshadow for those who want extra smooth texture with a metallic finish. The undertone of this shadow is a slightly cool one, with a lot of silver micro glitter embedded in it. You can buy it from Sephora.

Best Pink Eyeshadow Colors: Urban Decay Moondust Eyeshadow in Glitter Rock

6. Bite Beauty Multistick in Macaroon

This cream stick can act as an eyeshadow, blush, or lip color, with a dusty rose color that is super flattering to almost all skin tones. This would be the best pink eyeshadow for those with darker, warm-toned skin, because it’s not too light and it’s got that perfect neutral undertone. The texture is very nourishing, but once it sets it does not move or crease. It is sold at Sephora.

Best Pink Eyeshadow Colors: Bite Beauty Multistick in Macaroon

7. Kaja Beauty Bento Bouncy Shimmer Eyeshadow Trio in Rosewater

Inspired by the love for washes of color in K-beauty, this pink eyeshadow set was born. This cream eyeshadow trio gives a comprehensive, sparkly pink makeup look that pairs beautifully with glowy glass skin. The colors include a soft champagne highlight, a silver-flecked cool pink and a slightly more neutral metallic mauve. You can swipe them on with your fingers, enjoying their easy blending and gorgeous glowy finish. Find them at Sephora!

Best Pink Eyeshadow Colors: Kaja Beauty Bento Bouncy Shimmer Eyeshadow Trio in Rosewater

8. Bobbi Brown Long-Wear Cream Shadow Stick in Pink Sparkle

Whether you just need an inner corner highlight or a full-on glowy pink lid, this creamy pink eyeshadow has got you covered – literally. The shade is a pale, frosty pink that is awesome as a topper but also works well as an eyeshadow base. The texture is cream and the formula long-lasting. You can pick it up from Nordstrom.

Best Pink Eyeshadow Colors: Bobbi Brown Long-Wear Cream Shadow Stick in Pink Sparkle

9. Milk Makeup Eye Pigment in After Party

This super long-lasting cream eyeshadow comes in a pretty cool tube, making it one of the more hygienic cream shadow options. Beyond that, however, this is also one of the best pink eyeshadows with a silvery cool undertone, as it has a blindingly shiny formula that lasts all day. It is extremely pigmented and doesn’t even require a primer. It is available for purchase at Sephora.

Best Pink Eyeshadow Colors: Milk Makeup Eye Pigment in After Party

10. YSL Couture Mono Eyeshadow in Paris

Sheer yet shimmery, this pink eyeshadow gives a subtle wash of color to the eye, for those who like to keep things soft. It’s not a loud highlight – instead, this pressed eyeshadow has the lightest reflective sheen that makes it a great lid shade. The undertone is cool, and it comes in the most gorgeous golden packaging. It is sold online through YSL Beauty.

Best Pink Eyeshadow Colors: YSL Couture Mono Eyeshadow in Paris

11. Huda Beauty Matte & Metal Melted Double Ended Eyeshadows in Wednesday/ Fro-yo

This double-ended liquid eyeshadow might be all you need for a fun makeup look! This set includes Wednesday, a cool bubblegum pink matte color, and Fro-yo, a metallic silvery pink color perfect for adding glam. Both sides are super pigmented and easy to blend, with a self-setting formula that stays put all day long. Order it from Sephora!

Best Pink Eyeshadow Colors: Huda Beauty Matte & Metal Melted Double Ended Eyeshadows in Wednesday/ Fro-yo

12. Lancôme Color Design Sensational Effects Eyeshadow in Off the Rack

This shimmery peachy pink is a perfect summer shade, thanks to the gorgeous gold flecks. Wear this pressed pink eyeshadow on your lids or in the inner corner of the eye, or give it a try as a blush or highlighter! It has a long wearing, creamy formula with buildable pigmentation. Get it at Nordstrom!

Best Pink Eyeshadow Colors: Lancôme Color Design Sensational Effects Eyeshadow in Off the Rack

13. Make Up For Ever Artist Color Eye Shadow in M-853

Looking to get a little loud? This will be the best pink eyeshadow for you. It’s a cool neon pink that’s almost a magenta. Matte eyeshadows can often be chalky, but this is smooth textured and easy to blend. You can’t go wrong with any or the Artist Color pink eyeshadows, but this one truly stands out. You can buy it at Sephora.

Best Pink Eyeshadow Colors: Make Up For Ever Artist Color Eye Shadow in M-853

14. bareMinerals Eyecolor in Whisper

This is a delicate baby pink perfect for super girly eye makeup looks. It is a neutral pink eyeshadow with a delicate sheen rather than an intense glimmer, so it pairs nicely with mattes. Since it is a mineral shadow it comes loose rather than pressed, which means the color is a bit stronger but application can be a little messy. It is sold at Nordstrom.

Best Pink Eyeshadow Colors: bareMinerals Eyecolor in Whisper

15. Surratt Beauty Artistique Eyeshadow in Ingenue

Ingenue reads to me like a pink highlighter, and I think it’s one of the best pink eyeshadows for those wanting to create glowy monochrome looks. Use this pressed eyeshadow in the inner corner of the eye, on top of the cheekbones, and just over the Cupid’s bow for an ethereal, romantic look. It has a slightly warm tone that could work beautifully for any skin tone, and even on darker skin since it’s not overly pigmented. It is available at Sephora.

Best Pink Eyeshadow Colors: Surratt Beauty Artistique Eyeshadow in Ingenue

16. Kjaer Weis Eye Shadow in Angelic

This all-natural shadow is a cool, medium-toned pink that’d be perfect as a lid color for those with tan skin. It’s a rosy tone that leans a little towards cool but not overly so, with the lightest glimmer. Made with bamboo powder it’ll also keep your eye area feeling soothed throughout the day. Find it online on Net-a-Porter!

Best Pink Eyeshadow Colors: Kjaer Weis Eye Shadow in Angelic

17. Hourglass Scattered Light Glitter Eye Shadow in Aura

It’s unique to see a pressed eyeshadow come in a jar – you wouldn’t be wrong to assume it’s a cream at first glance. The color itself is unique – on lighter skin it registers as a metallic mauve-pink that’d be nice for all over while on darker skin it is a more vivid metallic pink that’d be nice on the lid or as a highlight. It leans slightly towards warm, with sheer coverage that makes it a nice topper for other shadows – alone you’re best off applying it with a damp brush. Buy it at Sephora!

Best Pink Eyeshadow Colors: Hourglass Scattered Light Glitter Eye Shadow in Aura

18. Anastasia Beverly Hills Eyeshadow Single in Baby Cakes

This matte, light, cool-toned eyeshadow is the platonic ideal of baby pink, and for some it won’t be the best pink eyeshadow – it’ll be the only pink eyeshadow. It’s definitely giving us some Barbie doll vibes, which won’t be everyone’s cup of tea. Objectively, the quality of this shadow is high, especially since it’s tough to make good matte pale eyeshadows. It’s spreadable and pigmented without being chalky – the kind of light eyeshadow that can only be crafted with dark magic. You can purchase it at Ulta.

Best Pink Eyeshadow Colors: Anastasia Beverly Hills Eyeshadow Single in Baby Cakes

19. Dior Diorshow Mono Eyeshadow in Backstage

This frosty pink eyeshadow is another way to get into your Barbie fantasy. It’s as soft and lovely a pressed cool pink as Baby Cakes, but with a pearlescent finish that is extra fancy. This is absolutely one of those pink eyeshadows that can double as a highlighter, if that’s what you need. Get it at Nordstrom!

Best Pink Eyeshadow Colors: Dior Diorshow Mono Eyeshadow in Backstage

20. Tom Ford Shadow Extrême in TFX3

Not all of the shadows in this release are winners, but somehow this fuchsia is one of the best pink eyeshadows for those with darker skin or for those who want something that could work from lid to crease. This color has a cool undertone, with some silvery glitter, and a buttery texture that glides on semi-opaque and doesn’t crease easily. It is sold online through Sephora.

Best Pink Eyeshadow Colors: Tom Ford Shadow Extrême in TFX3

21. ColourPop Super Shock Shadow in Set to Stun

This brand deserves awards for proving that you can make the best pink eyeshadow with warm undertones without breaking the bank. This super glittery pressed eyeshadow goes on buttery smooth, with a metallic finish, and long-lasting wear. I would describe it as a rose gold, though it’s embedded with micro-fine blue glitter that only shows up when the light hits. Pick it up from Ulta!

Best Pink Eyeshadow Colors: ColourPop Super Shock Shadow in Set to Stun

How to Choose the Best Pink Eyeshadow for Your Skin Tone

Understanding the undertone makeup of the color pink will really help you choose the best pink eyeshadow for your skin tone. Pink is essentially the primary color red combined with white, which is a true, neutral pink. A bit of blue can also be thrown in the mix to make pink a cooler color that leans towards lavender.

Warm pink tones are created when an orangey-red is toned down with white, so they end up looking a little bit peachy. Eyeshadows will often also be augmented with sparkles or glitter, which might have a totally different color or undertone, which often leads to a very unique and complex eyeshadow. Silver glitter will pull a pink eyeshadow to a cooler place, while golden glitter will make a pink eyeshadow a bit warmer.

● The secret to getting pink eyeshadow to look soft, delicate and natural against your skin tone is to choose a shade that matches your undertone. If your skin has warm yellow or olive undertones with veins that appear a little greener, then opt for a warmer peachy pink shade. If your skin is cool-toned, with pinky or beige hues, a neutral or cool pink will look soft and delicate instead.

How to Choose the Best Pink Eyeshadow for Your Skin Tone

● On the other hand, if you want your pink eyeshadow to really pop against your skin, then choose a shade of pink that is opposite your undertone. Simply flip it, so wear a cool pink if your skin is warm, or wear a warm pink if your skin leans towards cool. No matter your skin’s undertone, if you choose a very bright fuchsia, then your look will stand out no matter what.

● How dark your skin is will also impact how the pink eyeshadow registers. It is better to opt for a shade of pink that is only a couple of shades lighter or darker than your skin tone. If you have dark skin, a lot of pink eyeshadows might end up looking very white and chalky against your skin – not necessarily a bad look, if it’s what you’re going for, but if you want something that’ll register as a light wash of color then you’ll prefer a pink eyeshadow that is either a touch darker or that is sheerer so it gives a wash of glitter without the chalkiness.

These days, thankfully, brands are showing swatches of their colors on a few different skin tones, so you’ll be able to determine for yourself how a color will look on you!


Picking the Right Pink Eyeshadow for Your Eye Color

Pink eyeshadow, no matter its undertone, can be worn with any eye color – there are no rules set in stone here. That’s not to say your eye color doesn’t matter when you create a pink eyeshadow look – your eye color is still going to be part of the final color story, so you should absolutely be mindful while still stretching your creativity.

How to Choose the Best Pink Eyeshadow for Your Eye Color

Pink Eyeshadows for Brown Eyes

Brown is a neutral color, so there’s a lot you can do with it! You’ll find it much easier to create very elaborate multi-color eyeshadow looks, since you don’t have to worry as much about how your eye color will impact the color scheme. You can wear both cool pinks and warm pinks, and you can combine them with all manner of other shadow colors without fear.

Pink Eyeshadows for Green and Hazel Eyes

Cool pink is essentially reddish-purple or magenta combined with white so the combination of cool pink eyeshadow and green eyes can be extremely striking, although not always in the best way. There is something about the color combination that brings out all the warm tones in green eyes in a way that makes them appear a bit more like a greenish-yellow, which isn’t necessarily the most flattering.

You can say to hell with it, call me a hypocrite, and do it anyway, or you can get around it by combining cool pink eyeshadows with warmer colors to tone down their impact on the eyes.

On the other hand, choosing peach-leaning pink eyeshadow can be quite lovely. Greens and peaches are closer to each other on the color wheel, but they’re still not close, so the effect is attention-grabbing without being overwhelming, as the peach-pink eyeshadows tend to pull the eye color to a cooler place.

Pink Eye Makeup Tips & Ideas

Pink Eyeshadows for Blue Eyes

Those with blue eyes can have a very easy time wearing pink eyeshadows. Wearing cool pink eyeshadows with blue eyes leads to a soft, harmonious look that is lovely, soft, and feminine, while warm pink eyeshadows have a striking effect, as the orange and golden undertones really bring out the baby blues.

Looks that lean a little towards too cool, like combinations of pink and purple or blue eyeshadows can lead to an analogue effect with the eyes, which will actually end up toning down your eye color rather than bringing it out. This is not necessarily a bad thing, but it is worth keeping in mind.


Pink Eye Makeup Ideas: Tips for Wearing Pink Eyeshadow

● Pink is the quintessential lid color because it is usually around the same level of darkness as the skin tone – a few shades darker or a few shades lighter at the most. It pairs nicely with many other colors, so you can really experiment with the darker colors that you put in the crease or in the outer corner of the eyes.

● Sometimes matching the undertone of your eyeshadow to your cheek and lip is important, and other times it’s not. One pairing where the undertone is very important is of pink eyeshadow and red lipstick. If the pink eyeshadow is cool the red lip should be cool-toned as well, while if the pink is a littler peachier then the red lipstick should be an orange-based one.

How to Wear Pink Eye Makeup

● Some pinks can take on a bit of a reddish look with certain skin tones, which in turn can make the eye look sickly. By blending in a cooler eyeshadow like a mauve or a purple you can move the whole look over to a cooler place. You can also apply a beige eyeliner to brighten the eye as a whole.

● Pink shadows that are a bit lighter than your skin tone can work beautifully as highlighters or as blushes! Don’t be afraid to experiment with your pink eyeshadow beyond its intended use, because it’ll give you two or three products in one!

● If you’re wanting a romantic look, apply a wash of pink eyeshadow to your lid, a hint of taupe in the crease, and a swipe of black liquid liner. Paint your cheeks and lips an equally rosy shade (or maybe even use the same shadow), and keep the rest of your skin clean, soft and fresh. Voila, the perfect Valentine’s day or spring date makeup!

● Incorporating a pink eyeshadow into your smokey eye can make your eye makeup look much more interesting and complex. Choose a medium-toned pink eyeshadow rather than a super light one, and use it on the perimeter of your smokey eye to turn the smokey blended edge into a pinky blended edge.

● Another edgy option is to choose a neon pink eyeshadow, and apply it with a damp eyeliner brush either on the lower or upper lash line. This will give you a super bright pop of color, and it’s a look that is guaranteed to be very trendy in the coming fall.

● Browse the #pinkeyeshadow tag on Instagram to see what some of the super creative folks on the Internet are doing and to get inspired!

How to Wear Pink Eyeshadow

Photos via @nikki_makeup, @lolaliner, @thesaraengel