Whenever Moschino, Max Mara, and Fendi present their collections at MFW, we all know it is time for strong visions of strong muses on stage. For their fall 2018 season, Jeremy Scott, Ian Griffiths, and Karl Lagerfeld all overwhelmed Milan Fashion Week with inspirations from the industry’s most iconic legends, the ultimate icon of which is the personification of art. Get ready for some aliens, leopard prints aplenty, and even some re-appropriations!
Moschino Fall/ Winter 2018-2019 RTW Collection
Has Jeremy Scott just stolen Alessandro Michele’s spotlight? Depending on who your favorite creative director is, probably yes/ no. Moschino’s fall 2018 runway show, unveiled a few hours ago at MFW, proved entertainment goes hand in hand with fashion, indeed, and that those runway shows which manage to keep the audience (well, the Internet) entertained, succeed in terms of sales and engagement.
For his Moschino fall 2018 fashions, Jeremy Scott combined futurism with the Sixties, which is something he usually embraces. This time around, however, he broke through the futuristic scenario with full force, body painting the models in matchy-matchy colors with their outfits.
The collection, which either displayed Marilyn Monroe or Jackie Kennedy-inspired leitmotifs, drew inspiration from the renowned (and funny, if you watch some rambling documentary films online) conspiracy that takes for granted the fact President Kennedy told Marilyn Monroe aliens were real, if not already among us.
Jeremy Scott, who stepped up as not being “anti-alien” (he clearly mocked president Trump by saying he doesn’t “want to build a wall” if aliens ever come), let his retro-futuristic aesthetics land at MFW, surprising us with gorgeous skirt suits, mod-approved jackets, and, of course, red carpet-ready gowns.
Let’s say that if aliens ever actually come, at least they won’t complain about our glamorous fashion tastes (about the way we treat each other and the Earth, well, they might be disappointed.)!
Max Mara Fall/ Winter 2018-2019 RTW Collection
The latest Max Mara fall 2018 collection was all in the name of love, freedom, and empowerment, with clear Eighties-flavored accents and punk-rock-approved aesthetics.
Not for nothing, Max Mara’s invitation note cited punk rock queens Sinead and Siouxsie as the line-up’s main sources of inspiration, specifying also that the Max Mara woman “demands success on her own terms. Her don’t mess-with-me-coat and those tough looking leather suspenders hanging from her waistband are a declaration that our heroine is in a determined and defiant mood”.
Translated to fashion, this leitmotif confirmed the official comeback of the leopard prints for fall 2018, classic coats with mannish belts cinched at the waists, pencil skirts, varsity jackets, and ultra-cozy teddy bear coats, which already were a huge hit this past autumnal season.
To top it all off, creative director Ian Griffiths utilized artworks made by legendary artist François Berthoud to celebrate womanhood and empowerment through some T-shirts, which he firmly believes everyone would wear. “Our catwalk is representative of women from all over the world because women all over the world wear our clothes,” he concluded backstage.
Fendi Fall/ Winter 2018-2019 RTW Collection
Those who have already spotted some Fendi fall 2018 collection’s pictures online might have noticed something puzzling with the logo; after falling in love with Scottish artist Hey Reilly’s collages (@hey_reilly) on Instagram, Fendi’s creative director Karl Lagerfeld decided to re-appropriate some of the artist’s artworks to debut a Fendi/ Fila “capsule collection” that literally everyone is already obsessed with (born in the late Eighties and having personally experienced the Fila craze throughout the Nineties, I must say I am beyond excited about it, too).
Fila/Fendi sweatshirts and sweaters aside, this Fendi fall 2018 collection was extremely interesting for two reasons.
The first one is that the logomania is trending again, as reiterated by fashion houses Gucci, and Burberry, and the second one is that the Eighties aesthetics are basically unstoppable at this point, as they got revisited and reimagined so many times they’ll probably start claiming fashion victims starting from this summer.
As for Fendi’s fall 2018 it-item, keep an eye on the tartan-logoed trench coats because they are going to be huge next wintertime, for sure.
Photos via Vogue